Coca-Cola Pizza Village debuts in Rome: 4-day pizza festival on the Tiber
The Coca-Cola Pizza Village — Italy's signature food festival dedicated to pizza, the undisputed queen of Italian gastronomy — comes to Rome for the first time from 3 to 6 September 2026, set along the Lungotevere riverbank between Ponte Garibaldi and Ponte Cestio.

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The festival's runaway success was confirmed by the hundreds of thousands of visitors who packed the recently concluded Naples edition, enjoying pizza, music, live shows and conviviality at the new Lungomare Pertini venue in Pozzuoli.
That success is also reflected in the format's growing reach: from Naples it has now spread to Berlin, London and Milan — and now Rome. The capital is getting ready to host the largest pizza village in the world in the scenic setting of the Tiber riverfront.
What's on
The event stays true to the Neapolitan pizza tradition while pushing innovation and entertainment. The highlight is the Entertainment Hub created by Coca-Cola, the event's title sponsor: a brand-new immersive space packed with games and challenges inspired by the Pizza & Coca-Cola combo. There is also a "Social Combo" — 2 pre-sliced pizzas plus 4 Coca-Colas — available daily from 18:00 to 19:30 at every pizzeria.
Alongside Coca-Cola, founding and global partner Mulino Caputo returns, a long-standing cornerstone of the festival's pizza storytelling.
The pizzerias
Organised by Oramata Grandi Eventi and AADV Entertainment, the festival brings together some of the finest Neapolitan-style pizzerias, serving classic favourites alongside special pizzas created just for the event. The line-up includes:
Al Solito Porzio
L'Antica Pizzeria da Michele
Vincenzo Capuano
Santini - Pizzeria Romana
Santa Rita
Rossopomodoro
Jessica De Vivo
This stellar line-up promises to turn the Lungotevere into a major gathering point for pizza lovers, celebrating tradition, creativity and the joy of sharing a pizza al fresco.
Useful information
The event runs daily from 18:00 to 21:00 and admission is free. Menus can be purchased in advance online at www.pizzavillage.it.

