Seoul International Baby & Pregnancy Fair (BeFe Baby Fair)

【Exhibition Overview】

    BeFe Baby Fair is the largest and most influential professional exhibition for baby and children's products in Korea. Centred around pregnancy, parenting and family lifestyle, it serves as a premium industry platform for participating brands to launch new products and carry out marketing activities.

    The exhibition covers a full range of maternal and baby products, including maternity supplies, baby products, baby food and infant fashion products. The previous edition boasted a total exhibition area of 18,000 square metres, attracting 360 enterprises from various countries and regions including China, Japan, Singapore, Hong Kong SAR, Mexico, Dubai, India, Indonesia, Germany, France and Brazil, with a total of 20,500 visitors.

    The exhibition not only provides participants with valuable industry learning and exchange opportunities, but also builds a cooperation platform connecting core resources within the industry. This edition brings together the world's leading brands in the maternal and baby industry, setting the trend direction for the sector. It will be held at COEX Convention Centre in Seoul, Korea.