Seoul Figure Museum W

Highlight 1: A museum themed around figures and toys, and the largest figure museum in South Korea

Highlight 2: The heroes you see in comics and on TV can all be seen here at once

Highlight 3: Not only can you admire precious limited‑edition figures and super alloy figures, but you can also take part in various hands‑on activities

Figure Museum W is a new‑concept museum that is a grafted theme park centred on figures and toys.

We therefore offer children, teenagers and adults the experience of meeting, admiring, experiencing and having fun with rare figures, and aim to become a cultural tourism landmark by promoting a new entertainment culture and healthy hobby pursuits.

The exterior of Figure Museum W features a media facade design based on 70,000 LED lighting technologies, with cutting‑edge camera mechanisms used across all three sides of the building (435.34m), opening a new era of "media facades" and serving as a large‑scale communication venue that seeks to interact with the external environment.

5F

MyToy ‑ A permanent exhibition hall specially showcasing limited‑edition premium figures

4F

AniHERO ‑ A special exhibition hall where you can see well‑known characters and robots from Japanese anime

3F

A special exhibition hall where you can see the protagonists from DC and Marvel films

2F

A special exhibition hall where you can see Japanese and American anime characters at a glance

1F Figure Shop

B2F

A special exhibition showcasing SUPERCAR figures of various sizes and other special figures