Jeddah International Beauty Expo

【Exhibition Overview】

    The Jeddah International Beauty Expo brings together global brands, creators and industry leaders, helping all parties connect through extraordinary experiences, and is committed to setting new industry benchmarks for the beauty and fragrance sectors.

    This expo is not just an exhibition, but a platform to unlock unlimited business opportunities. Saudi Arabia has the highest per capita beauty consumption in the Middle East, making it a core platform for exhibitors to tap into this high-potential market and find quality partners.

【Industry Background】

    The beauty and personal care industry in the Middle East and Africa (MEA) region has developed rapidly in recent years, and Saudi Arabia is a core force in this wave of growth. Mordor Intelligence, an internationally authoritative research firm, forecasts that the MEA beauty and personal care products market will grow from US$23.4 billion in 2023 to US$28.3 billion by 2028, with a compound annual growth rate of 3.88% during the forecast period. Saudi Arabia is one of the most important beauty product markets in the region.

【Exhibition Positioning】

    The expo connects brands, distributors, retailers, influencers and professionals in a dynamic and open environment, aiming to stimulate industry collaboration, drive business growth and market expansion. Whether you are launching new products, expanding brand influence, or exploring new partnership opportunities, this is the core meeting point of the industry.

【Visitor Information】

    - Tickets for this expo are e-tickets. Domestic and international visitors are required to complete real-name online pre-registration with passport information bound to their account.

    - After ticket purchase, the organiser will conduct visitor identity verification and review. Visitors who do not meet the entry criteria will need to submit supplementary review materials.

    - Once the review is approved, an email confirmation or QR CODE will be issued. On-site, visitors can exchange their original passport and confirmation letter for a printed entry badge, or simply scan the QR code for admission.

    - The venue is the Jeddah International Exhibition & Convention Center, with the specific address: 2556 Sultan Ibn Salman, An Nuzhah, Jeddah 23532 6582