World Travel Market London 英國倫敦世界旅遊展覽會 WTM

【Exhibition Overview】

    World Travel Market London (WTM), officially known as World Travel Market London, is a leading global travel event and one of the largest and most professional tourism industry gatherings in the world. Established in 1980, the exhibition is themed “Travel Powers the World”, and leverages its strong industry network and global influence to create personal development and business collaboration opportunities for travel industry professionals, offering premium matchmaking channels, industry content and an exchange community.

【Key Exhibition Content】

    Each year, the exhibition hosts display and showcase activities across multiple travel segments, complemented by in-depth seminar programmes. The key coverage areas include:

    - Business Travel

    - Cultural Tourism

    - Budget Accommodation

    - Travel Technology

    - Trends & Events

    - Youth Travel

    The exhibition attracts tourism destination countries, tourism boards and organisations from across Asia, the Americas, Europe, Africa, the Middle East and other global regions, making it a highly influential international exchange and cooperation platform in the global travel industry.

【Exhibition Highlights】

    At this year’s exhibition, the China Pavilion, themed “High-Quality Development of Chinese Tourism”, drew significant attention upon its debut. China showcased its national tourism image under the banner of “Nihao! China”, with a total pavilion area of 210 square metres.

    The China Pavilion was organised by the China National Tourist Office in London, with participation from cultural and tourism authorities in Beijing, Shanghai, Chongqing, Yunnan, Shaanxi, Guangxi, Henan, Xinjiang, Sanya and other regions, as well as dozens of leading Chinese tourism enterprises. Through tourism promotions and intangible cultural heritage showcases, the pavilion presented China’s rich historical resources and cultural charm, serving as a premium platform for Chinese tourism companies to expand into the European Union and the global market.

【Exhibition Details】

    The 2025 World Travel Market London (WTM) will be held at ExCeL London, located at Royal Victoria Dock, 1 Western Gateway, Royal Docks, London E16 1XL. This year’s exhibition will feature 4,052 exhibitors.