Activity Overview

Enjoy a single trip covering two of Amsterdam's most popular attractions. First, take a sightseeing canal cruise to navigate through the historic canal district, admiring iconic landmarks, colourful architecture, and 17th‑century heritage along the way. Multilingual audio guides are available on board, allowing you to gain deep insights into the city's fascinating history and culture during a relaxing cruise.

Next, step into the Heineken Experience — this former brand brewery has transformed into an interactive museum. Explore Heineken's brewing history through a self‑guided tour and learn about its century‑old brewing heritage. At the end of the tour, you can enjoy a complimentary beer or soft drink and learn firsthand how to pour your very own star‑quality beer. Whether you are travelling with a partner, friends, or visiting Amsterdam for the first time, this is a classic combination you simply cannot miss.

Activity Highlights

• Two Must‑Visit Attractions in One: 1‑hour canal cruise + Heineken interactive experience museum, a classic combo with no backtracking

• UNESCO Canal Cruise: Take in the picturesque views of the World Heritage canals with multilingual audio guides on board

• Interactive Self‑Guided Tour: Step into the original brewery and explore Heineken's history, heritage, and brewing process

• Complimentary Beer or Soft Drink: Learn firsthand how to pour your very own star‑quality beer

• 4.6/5 High Rating: Verified by over 2,000 travellers with proven口碑 (word‑of‑mouth)

• Suitable for Everyone: Romantic for couples, fun for friends, and ideal for first‑time visitors to quickly get to know Amsterdam

Visitor Guide

1. Arrive at Meeting Point —— Check in at the Heineken Experience meeting point (Adecco Uitzendbureau located at the Heineken Experience)

2. 1‑Hour Canal Cruise —— Board the sightseeing boat and cruise through the 17th‑century historic canal district while listening to the multilingual audio guide

3. Heineken Experience —— Step into the interactive museum to self‑explore Heineken's brewing history and craftsmanship

4. Tasting Time —— Enjoy a complimentary beer or soft drink and learn how to pour your star‑quality beer

5. Free Photo Ops —— Take plenty of photos at the rooftop terrace and sports lounge area

Meeting Point

• Meeting Point: Adecco Uitzendbureau, located at the Heineken Experience Amsterdam

• Meeting Arrangement: Make your own way to the designated meeting point (joined group tour)

• Experience Location: Heineken Experience and Amsterdam Canal District

Attraction Introduction

"Canal Cruise: A Flowing 17th‑Century Landscape" Board a sightseeing boat and leisurely glide along the UNESCO World Heritage‑listed canal district. Colorful gabled buildings, ancient bridges, and church spires pass by on both banks — the most beautiful angle of this "Venice of the North" can be found right on the water.

"Heineken Experience: A Grand Transformation of a Brewery" This century‑old brewery is now Amsterdam's most popular interactive museum. From brewing history to brand legend, layer‑by‑layer exhibitions take you deep into the world of Heineken. Head up to the rooftop terrace for an extra bonus: the city skyline under the sunset.

"Star Bartender: Your First Glass" In the experience centre's bar area, follow the staff to learn how to perfectly pour a glass of star‑quality beer — foam thickness and tilting angle are both key skills. This beer crafted by your own hands will be the most special souvenir of your trip.

"Green Space: Relax and Enjoy After the Tour" The experience venue also features a green‑themed sports lounge area, where large screens broadcast sports events in a relaxing and cosy atmosphere. Grab a drink and sit down with friends; an Amsterdam afternoon is meant to be enjoyed slowly just like this.