Shenzhen Original Design Fashion Week

【Exhibition Overview】

    Shenzhen Original Design Fashion Week (ORIGINAL DESIGN FASHION WEEK, abbreviated as ODF) is the first professional fashion week in China with "original design" as its core positioning. Since its inception in 2014, it has been successfully held for over ten editions, organised by Comexposium Pengcheng (Shenzhen) Exhibition Co., Ltd., a subsidiary of the French Comexposium Group.

    Leveraging Shenzhen's industrial advantages as the "City of Design" and "City of Fashion", the exhibition is held concurrently with Fashion Source Shenzhen International Apparel Supply Chain Expo, building a full industry chain connection platform from original design, textile fabrics to processing and production, while also creating a complete industry closed loop from creative design to commercial implementation. It is hailed as the incubator of China's original design power and the vane of South China's fashion industry.

    This edition adopts "DIVERSITY FUTURE" as its theme, advocating a diverse, open and equal industry philosophy, upholding that every participant's contribution is of value, and that everyone has the equal right to showcase their uniqueness. It encourages practitioners to express themselves boldly, helps designers expand their fashion territory in a diversified industry future, and uses design as the origin to present consumers with more diverse fashion possibilities.

【Core Value of Participation】

    Shenzhen Original Design Fashion Week possesses the unique platform attribute of "combining runway shows with exhibitions" and the channel advantage of precisely linking supply chain resources. It is the only fashion week in China to implement the "See Now, Buy Now" model, requiring designers to immediately follow up dynamic launches with static ordering sessions, effectively avoiding the common "runway fireworks effect" in the industry.

    The 2025 Spring edition is held concurrently with Fashion Source, with a total exhibition area of 40,000 square metres, bringing together over 800 exhibiting enterprises. On the opening day alone, nearly 20,000 professional visitors attended for viewing and networking. The professional buyer base covers brand apparel enterprises, e-commerce platforms, wholesalers, buyer boutiques and MCN agencies, providing designers with a strategic window to directly engage with core purchasing decision-makers.

    Relying on a globalised industrial resource network, the exhibition can efficiently connect with over 400,000 industry professionals, helping Chinese designers achieve commercial implementation, connect with global resources and enhance brand influence. It serves as the core gateway for promoting Chinese original design to the international market.

【Exhibition Zones and Product Display】

    Shenzhen Original Design Fashion Week has built a one-stop trading platform covering the entire fashion industry chain, with product scope covering ten vertical segments including ready-to-wear, fabrics, accessories, knitwear, yarns, designer brands, fashion accessories, and sports & casual wear. The 2025 Spring edition features eight themed exhibition zones, with the core content of each zone as follows:

    - Ready-to-Wear Zone: Showcasing quality manufacturers such as Huasi, Yuli Jiaren, and Yuhu

    - Designer Brand Zone: Gathering over 80 independent designer brands including Gu Yue Ri Ji, Xiangyun Yijian, and SFAA Hong Kong Green Fashion Pavilion

    - Fabric Zone: Featuring enterprises such as Zhejiang Zhenzhen Textile, Guangdong Yifang Textile, and Hangzhou Zhuoda Dyeing & Finishing, presenting cutting-edge materials in functional, sustainable, and trend-forward directions

    Keeping pace with the three major industry trends of "sustainable fashion, AI empowerment, and intangible cultural heritage innovation", the exhibition has also set up a dedicated Sustainable Fashion Design Exploration Zone, joining hands with the On The RISE platform to promote the industry's transformation towards environmental protection. In addition, a "You Liao" (Treasure Materials) selection area has been established, showcasing over 200 curated fabrics around fashion trends, providing creative inspiration for designers and enterprise R&D.

【Concurrent Events】

    During the 2025 exhibition period, the organiser planned four major industry summits, each focusing on different core industry topics:

    - Fashion Source China Apparel Supply Chain Summit, focusing on industry collaboration topics

    - Asia Fashion Industry Innovation and Sustainable Development Summit, focusing on green transformation topics

    - Fashion Industry Artificial Intelligence Application Conference, focusing on digital transformation topics

    - Fashion Industry Cross-border E-commerce Summit, focusing on cross-border trade topics

    The 2025 Spring edition also launched the "Star Ignition Plan" strategic project, focusing on designers from Hong Kong, Macau, Taiwan and overseas Chinese designers, as well as international emerging designers. Through zero-threshold entry, industry-academia-research collaboration and a full-cycle support system, it helps designers complete creative commercial transformation. Currently, the exhibition's internationalisation strategy is steadily advancing, with the planned Fashion Source Paris and New York exhibitions already on the agenda, continuously helping Chinese design step onto the world fashion stage.

【Notable Exhibiting Enterprises】

    Designer brands include: Qifei, Moushang, Belles, JOZAG, Anheshi, Gu Yue Ri Ji, Xiangyun Yijian, UNCODED, XULU, Cashmere Song, Zhibihua, Teli, Yude, Yaode, Liangji, Jieniya, Guanqiao, Silk Road Phoenix, Kaixiya, Jinshixiu, Yalida, Xingyilu, DISMAN.LING, Meina Baichuan, Kafen, Zhuoya, Mannobifei, Bouthentique

    Ready-to-wear manufacturers include: Huasi, Xinchang Silk, Xuanxu, Shuge, Yuli Jiaren, Yuhu, Qiyue, and the Ganzhou Fashion Pavilion group

    Fabric and material enterprises include: Anmeiqiao, Liufu, Jiuhecheng, Ke'er, Zhejiang Zhenzhen Textile, Guangdong Yifang Textile, Hangzhou Zhuoda Dyeing & Finishing, Guangzhou Pinwei Textile, Xinchangjing, Xibilang, Yuanji, BOSSA, KIPAS, Lenzing Group, Shenzhen Kefang Industrial, Texas Huayuan Ecology, SORONA, Haiman, Huangwei, Pinwei, 3M, Samsung, MOKO, Xinxiangli, Wanfang, Xinhui, Zhongni, Oudiyi, Yanli, M.ORO, Erdos Cashmere Group, UPW, Wolunte, Hongtai Cashmere, Saitu, Shengnaier, Diaoshuai, Eastman Naia™, Longsair, Jigao Chemical Fiber, Xiangtai Textile, Yicai Fashion, Dutel Creation, Cafissi SPA, BOSSA DENIM, Lingzhu, Xiefu, Aer Cashmere, Xinfeng Technology, Dingsheng Silk, Xinke, Jiadeshangpin

    Accessories and trims enterprises include: Yali, Shenghong, Lizheng, Honghaihong, Tongjian Optics, Dongyang Liuhuan, Kebi Leatherware

    Industrial cluster groups include: Erdos Cashmere Group, Hohhot Cashmere Group, Haining Xucun Group, Shengze Weaving Group, Xintang Denim Group, Dalang Knitwear Group, Puyuan Knitwear Group, Zhongshan Xiaolan Group, and the Ganzhou Fashion Pavilion group