韓國「百年土種蔘雞湯」插旗台北西門町！5/30開幕 6款口味搶先看
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台北西門町蔘雞湯
連鎖餐飲集團「築間餐飲集團」持續引進海外餐飲品牌，新代理的韓國蔘雞湯專門品牌「百年土種蔘雞湯」繼台中首店後，2號店5月底正式插旗台北西門町，搶攻北部核心商圈與韓式養生料理市場。擁有34年歷史的「百年土種蔘雞湯」，是韓國弘大具代表性的蔘雞湯專門店之一，深受當地消費者與觀光客喜愛，2017年至2019年獲得首爾米其林指南入選餐廳，今年由築間餐飲集團引進台灣，首店5月初落腳台中市府商圈，而台北首店插旗西門町，明天起試營運，5月30日正式開幕。
百年土種蔘雞湯主打招牌蔘雞湯，共有6款口味，除了原味，還有紫蘇、黑蒜、綠豆、漆樹，以及加了鮑魚的百年蔘雞湯。為了滿足台灣個人用餐與輕聚餐市場需求，台灣分店新增多款韓式經典料理，包括韓式辣燉雞、百年炸雞、海鮮煎餅、泡菜煎餅、血腸、辣炒年糕魚板及韓國蒸蛋。
築間餐飲集團表示，下半年預計再開出10家分店，除了百年土種蔘雞湯會進駐台中中科商圈及台南成大商圈，並將推出與名廚共創的全新粵菜品牌「映粵」，首店選址台中水湳商圈，進一步拓展中高端餐飲市場佈局。透過導入具特色與市場話題性的餐飲品牌，降低對單一品牌與單一品類的依賴，同時擴大不同消費情境與客層需求的市場覆蓋，持續為集團營運成長挹注新動能。
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