富良野諾羅科號最後一年！觀光周遊巴士+葡萄酒莊之旅 無車也能玩遍富良野
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收藏初夏微風中搖曳的美麗薰衣草田、綿延起伏的丘陵拼布絕景——北海道代表性的觀光地富良野市，每年吸引大量國內外旅客造訪。富良野觀光的亮點之一、超人氣觀光列車「富良野·美瑛諾羅科號」（富良野・美瑛ノロッコ號），2026年將迎來最後一個運行年度！此外，今年還開通了札幌直達富良野的「富良野薰衣草特急」（フラノラベンダーエクスプレス），讓鐵道之旅比往年更受矚目。
然而，鐵道旅行一定會遇到的問題就是：「到了車站之後，要怎麼去各個景點？」為此，富良野市在今年夏季全力推出「車站之後的二次交通」方案，讓沒有自駕或租車的旅客也能舒適地暢遊市區，並強化深入體驗當地魅力的深度旅遊行程！以下介紹活用大眾交通工具、120%享受富良野魅力的最新觀光周遊方式。
決定鐵道旅行滿意度的「車站之後的交通」問題
從「富良野葡萄酒工房」到「富良野起司工房」，富良野市內及美瑛地區散佈著數不盡的迷人觀光景點。
租車固然可以自由移動，但並非所有人都能開車。特別是享受「諾羅科號」和「薰衣草特急」鐵道之旅的旅客，抵達富良野站後的移動方式是否完善，是決定整趟旅行滿意度的關鍵。
富良野市分析認為，讓「車站之後的移動（二次交通）」更順暢，與觀光消費和「還想再來！」的再訪意願直接相關。因此不僅提供移動工具，更著力於提升觀光體驗品質的基礎建設。
以富良野站為起點！「觀光周遊巴士」與「觀光計程車」聰明活用法
作為車站之後具體的移動方式，富良野市積極推廣「觀光周遊巴士」和「計程車包車觀光方案」。
特別是以富良野站為起點、高效串聯主要觀光景點的觀光周遊巴士，對初次造訪富良野的旅客而言是強力助手。
「富良野觀光協會官方網站」整理了這些交通方式的清單、時刻表和推薦路線，能有效協助事先規劃。不必擔心自駕塞車或停車場擁擠，一邊悠閒欣賞車窗外的景色，一邊確實抵達目的地。從富良野站開始，重新認識大眾運輸價值的舒適旅程就此展開。
不只是花與雪！品味在地深度的「葡萄酒莊之旅」
除了從車站逐一走訪景點外，推薦給想更深層體驗富良野的朋友——由富良野美瑛廣域觀光推進協議會策劃的「富良野·美瑛葡萄酒莊之旅」。
説到富良野，夏天花田和冬天粉雪的印象或許較強烈，但其實這裡利用獨特的氣候風土，作為「葡萄酒產地」也獲得極高評價。
這個行程不只是品嚐葡萄酒。走訪在地酒莊和農家生產者，品嚐美味食物，親身感受當地美麗風景與人們的生活——是極致的深度體驗型行程。
如果説周遊巴士是有效率連接點與點的「線」，葡萄酒莊之旅就是深入土地、品味背景故事的「面」的旅行。兩者相輔相成，富良野的魅力將變得更加立體豐富。
編輯部一句話
有花、有雪、有葡萄酒——這就是富良野。正如這句標語所説，無論造訪多少次，富良野總有新的發現。
超人氣「富良野·美瑛諾羅科號」迎來最後一年的這個夏天，請務必搭上鐵路前往富良野。
抵達車站後，善用完善的周遊巴士、計程車和精心策劃的葡萄酒莊之旅，從駕駛的束縛中解放，享受無壓力的奢華大人假期吧！
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